Oh, this is so silly. The church is supposed to be our family, so why not spend time with our church family on Christmas? Church lasts...what... 1-3 hours tops? There's still 21-23 hours left of Christmas Day to spend with other loved ones and family... what they really want is more time to spend with their STUFF.
"Should we open presents before or after church? If we open before... we won't have time to play. If we open after, we'll be too excited to concentrate on worship... I know, let's just nix the worship and get to the "important" STUFF."
It's not the "spending time with family" thing... but that sounds better. Somehow most of us are able to combine church and family on Easter... so why can't it be combined on Christmas? Oh yeah... it's not really the family they need time with... it's the STUFF.
As if today's "Church" needs more encouragement to be self-centered and narcissistic....